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EU's fine on Google

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July 23, 2018

Why in news?

The EU had slapped a record € 4.34-billion ($5.04 billion) antitrust fine on Google.

What is the reason?

  • The penalty is for illegally using the Android operating system.
  • Google has used Android to strengthen the dominance of its search engine.
  • It aimed at ensuring that traffic on Android devices go to its search engine.

How did Google do this?

  • Google imposed three types of restrictions on Android device manufacturers and network operators.
  • Pre-installation - Manufacturers were asked to preload the Google Search app and Chrome browser.
  • This was as a condition for licensing Google’s Play Store.
  • Pre-installation of the apps can create a status quo bias among the users.
  • Evidently, Google Search app is consistently used more on Android devices.
  • However, it is not the case with Windows Mobile devices where users must download it.
  • Incentives - Google offered financial incentives to large device manufacturers and network operators.
  • The condition was to exclusively pre-install Google Search across their entire portfolio of Android devices.
  • This significantly reduced their incentives to pre-install rival search apps.
  • However, EU said that by 2014, Google had stopped the practice.
  • Tweaked versions - Android is an open-source operating system.
  • It has its code published by Google online whenever a new version is released.
  • So based on this source code, developers like Android can create their own versions.
  • This could be done even without getting approval from Google.
  • So Google had not allowed the “forked” versions of Android to pre-install Google’s proprietary apps.
  • Google’s measure had thus prevented many manufacturers from developing and selling devices based on these tweaked versions.
  • E.g. Amazon’s Android fork called ‘Fire OS’
  • EU now insists that Google allow the forked versions of Android.

What are the earlier instances?

  • EU - Earlier, the EU fined Google €2.42 billion.
  • This was on charges of prioritising its own services on the search platform.
  • By this, Google gave itself an advantage over third-party service providers.
  • India - The Competition Commission of India had earlier fined Google Rs 136 crore.
  • It was slapped for its unfair business practices in the Indian online search market.
  • The National Company Law Appellate Tribunal (NCLAT) stayed the ruling on Google’s appeal.
  • Nevertheless, NCLAT asked it to pay 10% of the penalty. The tribunal will soon hear the matter.

What are the implications?

  • The recent penalty may not financially hurt Google with over $100 billion in cash reserves.
  • But it could bring about changes in the way the Android ecosystem functions.
  • It would set a precedent for other antitrust cases against Google.

 

Source: Indian Express

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