Recently, an aggregator platform has introduced Insta Maids service.
In 2022, the NITI Aayog assessed that 47% of gig work is in medium-skilled jobs, about 22% in high-skilled jobs, and about 31% in low-skilled jobs.
Features |
Traditional Unorganized Market |
Gig Market |
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Work Location |
Physical marketplaces where workers gather (e.g., construction sites, labor chowks) |
Online platforms (Uber, Swiggy, Urban Company, etc.) |
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Job Security |
Temporary but often recurring employment |
No job security; workers must continuously look for new gigs |
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Middlemen Role |
Thekedaars (contractors) act as intermediaries, taking a cut from wages |
Digital platforms act as the new middlemen, setting wages and conditions |
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Wage Determination |
Employers negotiate directly with workers, often choosing the cheapest labor |
Platforms use algorithms to determine wages, often lowering pay through competition. |
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Worker Bargaining Power |
Workers can form local labor unions for negotiation |
Individualized work reduces collective bargaining power |
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Work Hours |
Usually fixed based on employer needs (daily wages) |
Flexible but unpredictable; no guaranteed income |
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Ratings & Performance |
Based on reputation and experience in the community |
Dependent on customer ratings, which impact future job opportunities |
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Legal Protection & Benefits |
Some labor laws provide protection (minimum wages, social security, etc.) |
Gig workers are classified as “partners” and denied employee rights |
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Job Selection |
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Wide variety of gigs, but workers must continuously check for opportunities |